Black Friday Deals Up to 30% Off

Save up to 30% on freeze-dried meals, toppers & treats.

Save 25% Off
Black Friday Bundles

Discover three curated bundles crafted with premium New Zealand wholefood ingredients.

For a limited time, enjoy 25% off our Best Sellers Bundle, Toppers Bundle, and Treats Trio. 

The perfect way to experience the gold standard in pet nutrition.

BLACK FRIDAY STARTS NOW
SAVE 25% ON ALL BUNDLES

Save 25%
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Best Sellers Bundle

1

$39.72 $52.97

Save 25%
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Toppers Bundle

2
Freeze-Dried

$40.47 $53.97

Save 25%
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Treats Bundle

3
Treats

$30.73 $40.97

Save 30% Off
Select Products

Enjoy up to 30% off select products, crafted in New Zealand from sustainably sourced meats and wholefood ingredients.


No grains. No fillers. No GMO. No artificial additives.

Just clean, hydrating nutrition for happier, healthier dogs.

SAVE UP TO 30% OFF SELECT RECIPES & SIZES - 17.6oz & 1.5lb

Save 30%
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Lamb & King Salmon Feast Freeze-Dried Dog Food

1
Freeze-Dried
4.9
Rated 4.9 out of 5 stars
4.9 Stars

$37.09 $52.99

Save 30%
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Beef Feast Freeze-Dried Dog Food

2
Freeze-Dried
4.9
Rated 4.9 out of 5 stars
4.9 Stars

$37.09 $52.99

Save up to 20%
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Lamb Green Tripe Freeze-Dried Booster

3
Tripe
5.0
Rated 5.0 out of 5 stars
5.0 Stars

From $17.99

Natural high meat diets, just as nature intended.

K9 Natural diets support whole-body health, for a visibly happier, more vibrant pet, for even better moments together.


It’s everything they need, everything they want.


Crafted with care our New Zealand way.

High meat, New Zealand grass-fed wholefood ingredients.

Packed with nutrient-rich meats and wholefood ingredients, our recipes lock in flavour and vitality.

Ethically and sustainably sourced.

Our wholefood ingredients are sourced with the highest standards and are 100% traceable.

Crafted with care, our New Zealand way.

Trusted partners, purposeful ingredients, rigorous quality and safety processes.

Backed by science.

We don't just believe in high meat diets - we prove it with research.

New Look. Enhanced Recipes. Same Love.

We’ve refreshed our freeze-dried range to be even better nutritionally complete, more delicious, and even safer.

Improved taste and textureEnhanced DigestibilityOptimised Nutrient Balance

MINIMALLY PROCESSED, NATURALLY PRESERVED, MAXIMUM NUTRITION.

Our freeze-drying process gently locks in all the natural goodness, nutrients and flavours of our ingredients.

INGREDIENT TRACEABILITY FROM PADDOCK TO PLATE.

All our wholefood ingredients are 100% traceable and ethically and sustainably sourced.

BACKED BY SCIENCE, TESTED WITH LOVE.

We work with key partners and universities to ensure our recipes are proven.